The main tool of an advertiser is his or her advertising campaign. Campaigns are created to organize the goods or services that the advertiser intends to promote. Ads within a given campaign have common settings for targeting languages and countries, and a display schedule. 

To create and manage ad campaigns in the system go to Ad Management -> Manage Ads.

There are two advertising campaign types - CPC campaign and CPM/Flat Rate campaign.

CPM/Flat Rate campaign has yellow folder icon , and CPC campaign - blue one .

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